[vc_row][vc_column][vc_column_text]Videos are a must for websites and social media, but most businesses don’t have the resources for a full video shoot. The following are tools that I’ve personally relied on when working ...
[vc_row][vc_column][vc_column_text]Last month, I was invited to join the Forbes LA Business Council. As a benefit of membership, I am now publishing articles on Forbes.com. My first article covers questions you should ask when ...
[vc_row][vc_column][vc_column_text]Implementing a referral program is an effective way of encouraging word-of-mouth from your customers. Your existing customers are the best people to talk you up, not only because they are familiar ...
[vc_row][vc_column][vc_column_text]I recently helped develop an e-book, How to Design a Logo, for our client PickFu. It’s a step-by-step guide to help business owners find and work with a graphic designer, including how to judge ...
HARO, or Help a Reporter Out, is an invaluable tool for content marketers. As I explained in a previous post, HARO connects journalists and bloggers to sources whose expertise they can use in their upcoming articles. For a small ...
Editor’s Note: As of July 2018, AdWords is now known as Google Ads. The AdWords account audit is one of the best ways to put Charles Ave Marketing to the test. For a flat fee, I examine your AdWords account history and put ...
HARO, or Help A Reporter Out, is one of the best (free!) tools in a content marketer’s arsenal. In a nutshell, HARO is an email newsletter that gets sent three times daily. The newsletter consists of journalists and bloggers ...
[vc_row][vc_column][vc_column_text]In today’s edition of #WritingWednesday, let’s discuss between and among. If you’re a grammar nerd like me, you might think you know where this piece is going. The common wisdom is ...
[vc_row][vc_column][vc_column_text]Today, April 22, 2017, is the fourth anniversary of Charles Ave Marketing! To celebrate, we’ve unveiled a brand new website. It’s been updated with new work samples and reflects a more ...
[vc_row][vc_column][vc_column_text]Update, May 23, 2018: StumbleUpon is shutting down on June 30. (WAH!) Sorry, folks.[/vc_column_text][vc_single_image image=”5524″ img_size=”full”][vc_column_text]Content ...
